Philippine Popstar Royalty Sarah Geronimo launches ‘affordable’ makeup line.

5:16 PM Pinaymanila 0 Comments

Philippine Popstar Royalty Sarah Geronimo launches ‘affordable’ make-up line in an event organized by online e-commerce platform Shopee held at the Kia Theatre on May 31, 2019.




Sarah Geronimo has always envisioned herself having her own business.  She considers this launch of her own make up line as a dream come true. She personally hand-picked everything from its individual content down to its design up to its packaging.


If you'll look closely, her make-up up line has a musical note embossed on each items. Showing her love for music. One can safely conclude that music greatly influenced her make-up line designs.

One of the emcee told Sarah that he'd buy Sarah's make-up line to which Sarah G replied: "Ako ng bahala sayo, bibigyan ka lang namin. Kung pwede ko lang silang bigyan lahat. Pero guys, pabayaan niyo naman akong bumisness," Sarah Geronimo said in jest. 

Sarah Geronimo's army of Popsters showed their love and support to Sarah by purchasing her cosmetics line called Pop Studio which was being sold for Php1, 999 per set. 

“Trend kasi siya ngayon. And ever since mahilig talaga ako magmakeup. I enjoy doing my own makeup ‘pag meron akong personal na lakad. Actually ‘pag nagmi-makeup kami ng makeup artist ko medyo pakialamera ako. Palaging collaborative,” said the Kapamilya singer/actress. 



Geronimo then went on to thank the people who supported her in pursuing what she always wanted to do, saying: "I’m happy na ganun ka-supportive ang glam team ko. At ganun din ka-supportive ang manager ko si Boss Vic (Del Rosario). So ayun buti na lang meron kaming mga industry experts who helped us in producing itong makeup line namin na Pop Studio.”



Sarah revealed that she made sure she had a say in all aspects of the brand as she wanted not only her fans to enjoy it but also herself as well.

“Definitely. May consultant din kami na makeup artists so very important na hands-on ako kasi nga gusto ko ‘yung ibebenta namin na produkto ‘yung talagang ginagamit ko rin - ‘yung ma-eenjoy kong gamitin hindi lang ‘yung mga customers natin," she quips. 

BUDGET FRIENDLY



Meanwhile, the Popstar Royalty revealed what makes the products from her line of cosmetics worthy of every centavo.

“We made sure kasi na very relatable. ’Yung talagang magagamit nila for their everyday look. ‘Yung day time puwede din pang-night time. Meron pang fresh look lang. Tapos merong glam look at night. So kumbaga tinatawag namin siyang two-in-one. So dual purpose siya kumbaga," the 30-year-old singer/ actress said. 


Asked what fans can expect from her now that she’s part of the Shopee family, she said: “Marami. Maraming surprises. Abangan po ninyo. I’m happy na I’m helping Shopee promote ‘yung kanilang biggest lowest price sale. 6.6-7.7. It will start on June 3 to July 7.”



Some of the products from Sarah Geronimo’s makeup line include the following :

  • primer
  • makeup sponges
  • brushes
  • blush with contour
  • day and night eyeshadow palette
  • brow pencil with mascara
  • foundation stick with liquid concealer
  • matte lipstick with lip balm. 

Philippine Popstar Royalty Sarah Geronimo launches ‘affordable’ make-up line in an event organized by online e-commerce platform Shopee hel...

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